Verseon
Developed the world's most advanced drug design & development platform—bar none.
Verseon has created a transformational, more scalable platform for designing and developing novel drugs. Verseon’s goal is to continue to develop drugs for the large number of currently untreatable or poorly treated conditions including cancer, heart disease, diabetes and Coronaviruses.
“What sets Verseon apart is its use of molecular physics modeling to enable the atomic-level engineering of new molecules. Verseon … is fishing … in the largely uncharted ocean of chemical space, using molecular physics to accurately predict how new chemical structures will bind to particular proteins. As Verseon pursues this approach, it is beginning to fill in the map of uncharted drug discovery space.”
Recent quote in Biospace Magazine.
The Challenge.
#1
Educate the global community, potential investors and media on Verseon’s computational drug platform and its potential for transforming the Pharma industry.
#2
Helping Verseon create awareness on what is possible with its growing pipeline of drug candidates for some of the 10,000+ diseases that impact mankind.
#3
Build a community of engagement as well as advocates for the Verseon brand while educating the audience on how the life science industry has to change how we find new chemical compounds for future drug delivery transformation.
The Strategy.
• Feature Verseon in prominent and leading international business and technology media through media outreach content, events to educate target audiences.
• Host and promote webinars via email marketing, LinkedIn and digital ads to educate investors and media professionals on Verseon’s story and technology.
• Use data to help Verseon build its community of advocates and demonstrate how the Pharma industry is about to be transformed as a result of the companies drug development platform.
The Outcome.
• Verseon has featured in prominent and relevant media outlets such as Wall Street Journal, Biospace, Invivo, Salon, European Pharmaceutical Manufacturer, Business Influencer Magazine and Impact Wealth Magazine.
• Created a large community for Verseon to deliver impact and advocacy of this transformational company using all forms of digital marketing and advertising.
• Built and engaged for events and webinars which helped Verseon expand it’s thought leadership within the global healthcare industry as well as educate relevant sectors how we have the ability to now potentially positively impact some of the worlds biggest killers and some of the 10,000 human diseases that currently affect mankind.
• Nurtured relevant impact investment partners as well as industry industry leaders and the public using the power of data and content creation.
Conclusion.
In less than a year, Verseon with the support of World Digital Foundation has further established itself for it’s pioneering drug development platform reaching millions of people relevant to its mission through a combination of digital marketing, data, rich media, events and media coverage.
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